Bring the ambiance and ease of artisanal coffee house sophistication into your home with Café Society. Inspired by the restful and sophisticated café scene in Europe, these planks are styled with a medium wire brush and a matte surface finish on white oak. The ultra-low gloss of TruFinish™ gives these floors that beautiful, oil finished visual without all the time consuming maintenance. TruFinish is perfect for high traffic areas because the ultra matte surface doesn't reflect a lot of light and scratches, even those made by pets and foot traffic, tend to blend in with the texture of the hardwood. And with EasyCare™, built in stain protection that prevents day to day grime from building up, cleanup is a breeze. Proudly made in the USA.